Caymus Vineyards partners with Haas Factory Team for three races
Yesterday at 10:09 AM
Iconic wine producer Caymus Vineyards proudly announces its 2025 NASCAR Cup Series partnership with Haas Factory Team. The family-owned and operated winery will feature Bonanza, its heralded California Cabernet Sauvignon, on the No. 41 Ford Mustang Dark Horse of Haas Factory Team driver Cole Custer.
The 2025 season marks Caymus Vineyards‘ 12th year of NASCAR involvement and its third with the Haas Factory Team organization. In 2024, the Napa-based winery celebrated its 50th Anniversary with a special primary livery at the Sonoma Raceway event in June, while later adorning the No. 41 Ford Mustang with its eye-catching Bonanza Cabernet primary paint scheme at Homestead and Las Vegas in October.
Bonanza Cabernet was created by Chuck Wagner of Caymus Vineyards, with the wine‘s name inspired by the "bonanza" of the great state of California, home to diverse vineyard land where delicious Cabernet can be produced.
"We‘re proud to partner with Haas Factory Team, and we‘re excited to have Bonanza Cabernet ride along with 2023 NASCAR Xfinity Series Champion Cole Custer as he makes his return to the Cup Series," said Karen Perry, Executive Vice President of Caymus Vineyards. "Gene Haas has his own heralded track record, and his ongoing commitment to putting quality race teams on the track in both Formula One and NASCAR makes him a great partner for our winery. What excites us most is the pursuit of excellence — whether in winemaking or on the track. We look forward to continuing to engage racing‘s most passionate fanbase with Bonanza Cabernet."
Since initially connecting in 2023, Caymus Vineyards has expanded its role with the Haas Factory Team organization. In 2025, the winery will continue to have a prominent presence, featuring Bonanza Cabernet on the lower rear quarter panel of the No. 41 Ford Mustang and branding on the driver‘s firesuit. Additionally, the Bonanza Cabernet primary livery will be featured at the EchoPark Automotive Grand Prix at the Circuit of the Americas on March 2nd and at the South Point 400 at Las Vegas Motor Speedway on October 12th.
"Caymus Vineyards and the Wagner family have a long history in NASCAR, and we have a shared passion for excellence, making them the ideal partner for our team," Custer said. "Caymus makes exceptional wines under a range of labels, and Haas Factory Team is dedicated to building competitive racecars. I‘m excited to have them on board, and I look forward to driving the No. 41 Bonanza Cabernet Ford Mustang at Circuit of the Americas in March and at Las Vegas Motor Speedway in October."
— Haas Factory Team —
